StopOver Chennai was launched at the India Immersion Center on the 28thSeptember 2011. At this occasion, several articles were published online.
The following article was published in the Chennai edition of the Hindu on 29th September 2011. The article is also available on line.
Book presents insights into Chennai’s culture, by Staff Reporter
As a guide to making the most of a few precious hours spent during a quick stopover in the city, Global Adjustments launched a coffee table book ‘Stopover Chennai’ here on Wednesday.
The book which will help visitors experience the city’s culture from inside out has contributions from music director A.R. Rahman, actor Radikaa Sarathkumar, grandmaster Viswanathan Anand, columnist Ian Watkinson, restaurateur M. Mahadevan, artist Pascal Reynaud and illustrator Maniam Selvam.
Releasing the book, M. Madhavan Nambiar, former Secretary, Ministry of Civil Aviation, recollected his connection with Global Adjustments and said: “Chennai is such a lovely city. I am looking forward to spending my retirement life here.”
“Having travelled in six continents, it is good to know how local knowledge can enhance the local experience,” said Darin Voyles, US Vice Consul. “I am looking forward to personally using this guide,” he said, at the function in which Consuls-General of Australia, Germany, Russia, Sri Lanka and Japan participated.
Talking about the content of the book, Mr.Watkinson said that the intention of such a book is to not bring out a dry and textual guidebook of the city.
The newly created Culture team of Global Adjustments brought out this handy book, said Anita Krishnaswamy, president, Global Adjustments.
Coffee Table Book on Chennai, by Kavya Ram Mohan
A city can never be understood in just a few hours or even a few days but in today’s fast paced world that’s all the time a traveller has. So what are the absolute must-dos in a city in that short time? Closer home, what are the must-sees and must dos in Chennai? For an answer to this question , pick up a copy of Stopover Chennai , a collectible handbook put together by Global Adjustments, the relocation experts. The result of months of effort and hard work, the colourful book with cover art by Maniam Selvan was launched on 28th September at the India Immersion Centre.
The launch of the book was done in true blue Chennai style with lighting of the kuthuvilaku by the special guests of the evening. The book was launched at by diplomats from a host of countries including Australia , Germany , Singapore , USA , Russia , Japan, our neighbour Sri Lanka and Mr Madhavan Nambiar, representing the India Government. As someone in the audience commented, the room could have almost passed for the United Nations General Assembly!
The book represents Chennai in all its glory and brings in various perspectives about our beautiful coastal city, with the contributors including AR Rahman, Viswanathan Anand and many more. Ian Watkinson, one of the contributors spoke about the book and his wonderful experience while working on it. The common thread running through the speeches of all the guests was this – such a book is essential for the corporate and busy traveller. With a list of typically Chennai things and detailed possible itineraries, the book brings out the essence of Chennai like never before. A useful buy for those stopping over the Chennai !
Intercultural dinner with Ranjini Manian on “Doing Business in India”
Glimpse into parts of her speech by clicking here.
In the light of growing importance of the Indian automotive markets this year’s round table event was followed by an intercultural dinner taking up the theme “How to do business in India”.
As a special guest Ranjini Manian, a renowned and very successful business woman from India, spoke about intercultural understanding between India and the rest of the world and how her company puts its vision of creating “empowered global citizens through real life solutions” into practice.
Her company Global Adjustment Ltd. started in India in 1995, with Ford Motor Company being one of the first clients.
Since then she supported the families and workers of many globally active businesses (e.g. Nokia, BMW) to adapt to India and helped them to become successful in India. Ranjini Manian’s highest credo is that “always both sides need to learn and understand how to do business with each other.”
“Whatever you say of India, the opposite is also true: India is modern, it is also traditional. India is manual, India is also super-technically savvy”. This is mirrored in many interesting facts “There are 69 billionaires in India, but the opposite is also true: 450 million Indians live on less than USD $1.25 a day,” was one among many other impressing facts the Indian CEO and Founder of Global Adjustments put forward. India is also one of the countries with a very fast growing population. “Did you know that 262 babies are born in the world every minute? Out of them 51 are born in India while China only comes second – at a great distance – with 28”.
These facts are certainly among the reasons why the world is coming to India lately. The potentials of the growing middle class and the very young population (average age in India is 25) with more than 350 million English speaking people should generally not be underestimated. “India is going to have wealthy consumers and a capable workforce for many years to come,” Manian promised.
But India is not only promising. Likewise, there are several challenges multi-national firms might have to face when engaging in investments on the Asian sub-continent:
Rich vs. Poor Divide is Immense
According to Manian the fact that filling a luxury car with petrol is often more than the monthly salary of the driver that drives the car is a striking everyday life example of the social imbalance. In her experience it is absolutely mandatory to manage this gap with corporate social responsibility activities. “Taking land from villagers, for instance, will always affect their self-esteem of being a land lord. It is not all about money for Indians, suddenly they are landless and that considerably lowers their status in society.” In this regard Manian recommends the creation of education or health opportunities which could also be an appropriate give back, besides giving former land owners jobs in factories.
Differences In Management Styles
“Indian culture usually does not allow saying ‘no’ straightforwardly. Instead Indians love to respond with questions,” which is one of the major intercultural issues between Indian and Western business partners (see box on the right side for an illustrative example). Indians also love to be part of the bigger picture. Therefore, giving a holistic view on the company’s strategy and treating Indian workers as an integral part of their own workforce are among the most important recommendations to become successful.
There Are No Pan-Indian Solutions
Last but not least Manian made clear that successful regional strategies are of particular importance for nationwide long-term success in India. “You cannot look at India as pan-Indian – India is not one. You have to deal with people differently from state to state.” To find the way through the often complex rules and state structures in India it is advisable first to succeed on a regional level before going national.
Notwithstanding that Manian concluded: “Of course, it is also fine to come in on your own, if you don’t want a joint venture.” She named examples like BMW and Ford which successfully accessed the Indian market on their own. “However, an Indian expert advisor is still a must to negotiate with the people and the local government,” she finally emphasized how she interprets her role as a mediator between the widely differing cultures.
Explore Ranjini’s new book Upworldly Mobile - India’s first tool to enhance Cultural Intelligence!
This article was published in Femina, October 2011 issue.
The Taste of India module is a cultural experience offered by The Indian Immersion Center in Chennai.
For more information on the existing Indian Cultural experiences, please visit http://www.globaladjustments.com/culturalprogrammes.html or contact: email@example.com
This article was published in the printed edition of the The New Indian Express newspaper on 5th of September 2011.
Article published in Mobility Magazine, August 2011 issue.
Article published in Mobility Magazine, August 2011 issue.
Every section of Indian society needs good leaders;leaders who have the interest of the community at heart and who want to initiate social change.Considering that women do not play a large enough role in this sphere,city-based Global Adjustments Services Private Limited,in association with the Washington DC-based iLive2Lead programme,held an International Leadership Summit for young women (school and college students between the ages of 16 and 19) from across the country,with representations from as far as Arunachal Pradesh and Delhi.”This is the second time we are conducting an International Leadership Summit for young women,”explains Joanne Huskey,Co-Founder,Global Adjustments.”The last summit was held in July 2010 at Washington DC and saw representations from 17 countries.
In November 2010,Ranjini Manian,Founder and CEO of Global Adjustments,Laura Bode,President,iLive2Lead and Joanne got together to plan the event in India.”We wanted to bring it to India to empower young women in the country to aspire for leadership positions in different spheres of society,”explains Ranjini.
As part of the summit,the women attended lectures by various inspiring women and men,including Surjit Singh Barnala,Governor of Tamil Nadu,Andrew Simpkin,US Consul General,Suhasini Maniratnam,Actor,Kate Sweetnam,former Harvard Business School Review Editor,etc.”They were given lectures on strategic planning,networking,project planning,financial planning,presentation skills and even etiquette and grooming.We wanted to empower them with the ability to convert their ideas into reality,”says Ranjini.
After the summit,the women will be encouraged to begin working on their individual projects and will receive guidance from their mentors that include the members of the Harvard Kennedy School Women’s Leadership Board.